Joost has been an interaction designer since 2000. Working with Lost Boys, he designed successful solutions for clients like KLM, Postbank, and Nuon. His initial focus was on information architecture, with a preference for big, complex projects. Over the years, his expertise has expanded to encompass interaction design and user experience design. Joost joined Backbase—a leading provider of Ajax software, in Amsterdam—to be in the forefront of Rich Internet Application design. At Backbase, Joost is developing prototypes for RIAs. Clients include ABN AMRO, D-Reizen, and KPN. Joost loves his work as an interaction designer, because it combines analysis, creativity, and client contact.