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James Kelway

Head of Product & Partner at Hello Group
Copenhagen, Denmark

James Kelway James worked for Reed Business Information, a part of Reed Elsevier, for over 8 years, in a variety of roles. While working as a digital art director, he studied for a Masters degree in Design Practice, specializing in UCD techniques. After qualifying, he became an information architect and is responsible for the formulation of the business’s information architecture strategy, its implementation among several teams, and the redesign of several major industry Web sites.

On his blog, User Pathways, James records his findings, as well as developments in information architecture, interaction design, and user experience.

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James’s Article on UXmatters

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