Traci Lepore
At Avid, Traci is responsible for helping to define the customer experience for the Web. While working as a consultant at InContext Enterprises, she worked on both enterprise and consumer projects across a variety of industries and domains. With over ten years of experience as an interaction designer, with a focus on user-centered design methods, Traci has experienced a broad range of work practices. Through her UXmatters column, Dramatic Impact, Traci hopes to infuse aspects of theatrical theory and practice into her design practice and bring a more empathetic and user-centered focus to her work. Traci holds an M.A. in Theater Education from Emerson and a B.S. in Communications Media from Fitchburg State College. She is a member of the Boston chapters of UPA and IxDA.
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Traci Lepore’s Articles on UXmatters
Dramatic Impact, Traci Lepore’s Column on UXmatters
Habit: The Magic Rabbit in the Hat?
The CSS of Storytelling: The Curtain Rises
More Lessons in the Art of Empathetic Design and Spontaneity from Degas
Implementing the CSS of Design Storytelling: Real-World Theatrics Meets Internet Theater
The CSS of Design Storytelling: Context, Spine, and Structure
Why Great Designers Steal—and Are Proud of It
The Holy Grail of Innovation: It Takes an Ensemble to Achieve Inspired Creativity
Personas: Explorations in Developing a Deep and Dimensioned Character
Sketches and Wireframes and Prototypes! Oh My! Creating Your Own Magical Wizard Experience
Laban Movement Analysis for User Experience Design
I Have an Idea! Forums for Design Conversations and Negotiations
What’s My Persona? Developing a Deep and Dimensioned Character
Putting Together a Production: A Rehearsal Strategy for Design
Stage Directions Meet Functional Specifications: They Have a Lot in Common
The UX Designer’s Place in the Ensemble: Directing the Vision
What Place Does Theater Have in the Creative Process of Design?
Ask UXmatters—Traci’s Answers
Conducting Effective Design Critiques
Evangelizing UX Across an Entire Organization
Traci Lepore’s Specialties: Consulting | Interaction Design | UX Design | UX Strategy
