User Interface Design
Richard F. Cecil
Rick has nearly a decade of experience envisioning and designing innovative solutions for a variety of companies, including startups, non-profits, universities, and Fortune 100 companies. During his tenure at Motricity, he has worked with Cingular, BET, Ask, Alltel, and other clients and has been the Design Lead for their core product offering. Rick was a co-founder of both the Interaction Design Group—now the Interaction Design Association (IxDA)—and the Triangle Usability Professionals Association (UPA). Active in the UPA, he also serves on the organizing committee for World Usability Day. Rick is also the UXnet Local Ambassador for Research Triangle Park.
Specialties: Interaction Design | UX Design | UX Strategy | User Interface Design
Jonathan Follett
At Hot Knife, Jon designs Web sites and applications for a variety of private- and public-sector clients, approaching each project with a strong focus on the use of language and clear communication of the client’s message. He has a passion for typography, its history, and its proper use in design. While Jon’s first design job was for Saul Bellow’s literary magazine, “News from the Republic of Letters,” he has also worked for various Web and multimedia firms in Boston. He was, most recently, lead designer for the Massachusetts Pension Plans Regulatory Agency. Jon co-authored two humorous non-fiction books, “Gray Highway: An American UFO Journey” and “Suburbageddon.” In another life, he plays jazz piano. Jon is a member of the American Institute of Graphic Arts (AIGA), the Interaction Design Association (IxDA), and the Usability Professionals Association (UPA), Boston Chapter.
Column on UXmatters: “Beautiful Information—Discovering patterns in knowledge spaces”
Specialties: Brand Strategy | Consulting | Information Design | User Interface Design | Visual Design
Luca Mascaro
Luca has more than 10 years of experience in information design, user interface design, interaction design, and accessibility for Web sites and Web applications. He is founder of SketchIn—a user experience design and strategy consultancy located in Lugano, Switzerland—and co-founder and UX manager at Phiware Engineering—a Swiss firm specializing in enterprise applications. Luca’s work focuses on agile UX design, applying user-centered design principles to projects for clients such as Generali Assurance, Swiss-Italian Television, the Swiss Post, and Italy’s Innovation Department. Luca is president of IOSHI (International Organization for Standards in Human/Computer Interfaces)—an association that promotes standards in Human/Computer interfaces—is a member of many international organizations—such as IWA/HWG (International Webmasters Association/HTML Writers Guild) and UPA (Usability Professionals’ Association)—and participates in the W3C HTML, Web Content Accessibility, and Web Application working groups as well as that for ISO software ergonomics.
Read Luca’s blog, in Italian, at www.lucamascaro.info.![]()
Specialties: Brand Strategy | Consulting | Information Design | Interaction Design | UX Design | User Interface Design
Whitney Quesenbery
Whitney is a user interface designer and usability specialist with a passion for clear communication. As the principal consultant for Whitney Interactive Design, she works with companies around the world to develop usable Web sites and applications. Formerly a principal at Cognetics Corporation, she was the design leader for many design and usability projects. Her project credits include work with companies such as Novartis, Deloitte Consulting, Lucent, McGraw-Hill, Siemens, Hewlett-Packard, and Dow Jones. While at Cognetics, she was one of the developers of LUCID (Logical User-Centered Interaction Design), which promotes the importance of a user-centered approach and usability in design. Whitney is a frequent presenter at industry conferences, including UPA, ACM SIGCHI, STC, tekom, and the IA Summit Winwriters. She is the President of UPA (Usability Professionals’ Association), Past-Manager and Web Manager for the STC Usability SIG, and a member of the Executive Committee for UXnet. Whitney is also the Director of the UPA Voting and Usability Project and is on the US Elections Assistance Commission’s guidelines development committee, where she works to ensure the usability of voting systems.
Column on UXmatters: “Universal Usability—Putting people at the center of design”
Specialties: Consulting | Usability | User Interface Design
Robert Reimann
Robert has spent the past 18 years pushing the boundaries of digital products as a designer, writer, and consultant. He has led dozens of interaction design projects in domains including e-commerce, Web portals, desktop productivity software, authoring environments, medical and scientific instrumentation, wireless and handheld devices, kiosks, and consumer electronics for startups and Fortune 500 companies alike. Joining Cooper in 1996, Robert played a key role in the development and refinement of their goal-directed design methods, including personas and scenario-based design. He has lectured on these methods at major universities and to international industry audiences. Robert is President and on the Board of Directors of the Interaction Design Association (IxDA), a past member of the advisory board of the UC Berkeley Institute of Design (BiD), and co-author, with Alan Cooper, of About Face 2.0: The Essentials of Interaction Design.
Specialties: Interaction Design | User Interface Design
Joi L. Roberts
During the past 13 years, Joi has worked in a variety of roles within the telecommunications industry, ranging from requirements gathering to software development/validation to user interface design—voice, telephony, and Web—to user-centered process development and institutionalization. Currently, as the Design Ambassador for the Motorola Consumer Experience Design (CXD) team, Joi is responsible for driving strategic initiatives internally and externally around design education, design culture, talent growth and development, and industry contribution. And, in her spare time, Joi is quite active in the UX design community—often organizing or presenting at local and international industry events and conferences. Joi firmly believes that, in order for the UX community to make a real difference in the world, industry and academia must work together to develop design leadership. In her current role and through her industry participation, she seeks to spread this message.
Specialties: UX Design | UX Strategy | User Interface Design
Lucinio Santos
For the last eighteen years, Lucinio has been a user experience architect, working on IBM software offerings. During his tenure, he has led, managed, and contributed to usability and design initiatives for systems management, application development, middleware, and portfolio management software. He holds a Ph.D. in Cognitive and Experimental Psychology from the University of New Mexico.
Specialties: UX Design, Interaction Design, User Interface Design, Usability, User Research
Specialties: Interaction Design | UX Design | Usability | User Interface Design | User Research
Paul J. Sherman
Paul is currently Director of User-Centered Design, at Sage Software in Atlanta, Georgia. In the 1990s, he was a Member of Technical Staff at Lucent Technologies in New Jersey. As a consultant, he has conducted usability testing and interface design for accounting and tax preparation applications, Web-based financial planning and portfolio management applications, and eCommerce Web sites. Paul is Vice President of the Usability Professionals’ Association, was the founding President of the UPA’s Dallas/Fort Worth chapter, and is a Full Member of the Human Factors and Ergonomics Society. He is also the editor of Usability Success Stories: How Organizations Improve by Making Easier-to-Use Software and Web Sites, published by Gower in October 2006. Paul received his Ph.D. in Human Factors Psychology in 1997 from the University of Texas at Austin.
Column on UXmatters: “Envision the Future—The role UX professionals play”
Specialties: Usability | User Interface Design
Kevin Silver
Kevin is an empathetic champion of users and a strong proponent of user-centered design. He strives to design digital products that are simple, elegant, and easy to use. Involved in desktop application design and development since 1995, he started tinkering with HTML in the late 90s—just in time for the flurry of growth on the Web before the big .com bust. Kevin has worked on a diverse range of projects, including designing applications for Indian Health Services (a federal agency), Envision Utility Software, University of New Mexico, Anchor Computer, the United States Air Force, and Web sites for Norwegian Cruise Lines, Dr. Martens, Buck Knives, Museum of the African Diaspora, and Adobe, to name a few. One thing Kevin has learned through all of these engagements is that satisfying the needs and goals of users is central to a successful experience. He is a member of IXDA, IAI, and ASIS&T and has presented at the IA Summit.
Kevin blogs, infrequently, at www.kevintsilver.com
and more frequently has something to say at The Loop.![]()
Specialties: Consulting | Interaction Design | UX Design | User Interface Design | User Research
Luke Wroblewski
Currently a Principal Designer on the Search team at Yahoo!, Luke is also Principal of LukeW Interface Designs, a user experience design consulting firm he founded in 1996. Luke has authored a book on Web interface design principles, Site-Seeing: A Visual Approach to Web Usability (Wiley & Sons, 2002) and many articles on interface design. Previously, Luke was a Lead User Interface Designer at eBay, where he led user experience strategies for eBay Europe and the eBay Platform. He also worked as a Senior Interface Designer at the National Center for Supercomputing Applications (NCSA), birthplace of the first popular graphical web browser, NCSA Mosaic, and taught interface design courses in the Graduate School of Library and Information Science at the University of Illinois at Urbana-Champaign. Luke has presented his research on Web-based interface design at national and international conferences. He is on the Board of Directors of the Interaction Design Association (IxDA).
Read Luke’s Webzine/blog, Functioning Form.![]()
Column on UXmatters: “Communication Design—Musings from the merger of medium & message”
Specialties: Consulting | User Interface Design | Visual Design

