The decade is half over—so it’s as good a time as any to reflect on what’s important in UX design. We are fast approaching 2020, the year corporations are holding up as the finish line for the promised land of a digital revolution. What trends are signposts toward the future as we approach 2020? After reflecting on my experiences, working as a designer of corporate Web sites over the past five years, I’ve decided to write a series of articles about trends I think will still be relevant in 2020.
Plenty of trends have hit since 2010: Responsive Web Design (RWD), Big Data, and wearable technology to name just a few. Five years ago, the focus was on adapting Web designs to iPhones and Android smartphones. Since then, we’ve learned to design for tablets, HD wide-screen monitors, and now, the miniature screens of wearables such as Apple Watch, which was introduced in 2015. Technology and device trends will come and go, but simple, clean, well-tested, Web user interfaces, provide the best user experience across platforms. Read More
Sitting around a table in Hamburg with three German Axure trainers from Ax-Stream, our three-day mission was to design a new Axure training course focusing on Responsive Web Design (RWD) using Axure 7’s adaptive features. Our goal was to produce an initial course design that we could pilot test with our other Axure trainers across Europe. More on that later!
We were working with an early beta version of Axure 7. Axure had asked us to review their new adaptive features and provide feedback regarding necessary improvements for its final release. In my prior discussions with Axure CEO, Victor Hsu, he had briefed me that Axure 7 would better address adaptive Web design than full RWD. For example, in keeping with earlier versions of Axure, there would be no support for liquid layouts, specifying positions and dimensions of Axure’s widgets—what some might call screen objects or components—using percentage values, or dynamic reflowing of text within widgets as the parent window gets resized. Read More
In this edition of Ask UXmatters, our panel of UX experts discusses whether responsive Web design is really necessary for ecommerce sites and some of the key elements of responsive designs.
Imagine that your company has chosen you to be part of a team that is going to design and build or update an ecommerce Web site. The budget and deadline are tight, and the boss wants to know what is the minimum that you can do to create a strong, profit-building machine. What would you tell him? Would you stay focused only on your existing desktop Web site—or if you’re creating a new site, build for the desktop first—and let your mobile customers deal with it as best they can? Would you build a Web site that is somewhat different on and adapts to each type and size of device? Would you insist on developing a mobile app? And how would you plan to maintain the solution? Read More