A few weeks ago, I visited my husband’s grandmother in her retirement community. We had been there several times before, but our most recent visit made me appreciate her situation more. After having read numerous news stories about elder abuse, fraud, and deplorable living and healthcare conditions in nursing homes, I found her community to be quite the opposite.
It’s important to mention that her community offers a mix of living situations, depending on a resident’s health and preferences. There are single-family homes for people who still want some autonomy—and can afford them—but most people reside in the large, mansion-like, main building. Residents and couples have their own apartment, which they can customize and decorate according to their wishes. Visiting nurses help sick patients in their homes. However, for those who are debilitated or need physical therapy, there’s a healthcare wing of the building that essentially functions as a hospital. Read More
If we are looking to improve an existing service, our blueprint has given us a pretty good overview of the component parts of the service and how these are experienced over time. If we are developing something entirely new, we may have less detail but some idea of people’s needs and what some of the key touchpoints might be. Before going further into the details and committing significant resources to the project, we need to develop the service proposition. Read More
If you’re like me, you have a mini-library of those user experience books that are most meaningful to you. No, not the ones hidden away on your eReader, reminding you of their presence only when you see their titles on the screen. Rather, I’m referring to those tangible books, sitting on your office bookshelf or on a side table at home. Perhaps some remind you of the time when you first entered the field of user experience, wanting to absorb everything about the topic. Or maybe everyone raves about a book as being seminal to the user experience discipline, but you keep the fact that you’ve never read it a secret. Regardless of why you have them, where they live, or how much you recall of their content, these books are important to who you are as a UX professional.
I’ve recently finished reading what is now the latest addition to my own professional mini-library: This Is Service Design Thinking, by Marc Stickdorn, Jakob Schneider, and numerous collaborators and co-authors. This book is likely to become the quintessential service design textbook for students, educators, and professionals alike. In this column, I’ll share highlights from the book, along with some of my own interpretations, and tell you why you should add this book to your own personal collection. Read More