In this edition of Ask UXmatters, our experts discuss two separate topics:
how to analyze data from field studies
how to design wikis
Every month, Ask UXmatters provides opportunities for our panel of UX experts to answer our readers’ questions about a variety of user experience matters. To get answers to your own questions about UX strategy, design, user research, or any other topic of interest to UX professionals in an upcoming edition of Ask UXmatters, please send your questions to us at: [email protected].
Every month, Ask UXmatters answers questions our readers have about user experience matters. You can read our experts’ responses to your question in an upcoming edition of Ask UXmatters! Just send your question to us at: [email protected]. Read More
I began my career over twelve years ago in marketing, defining the user experiences for healthcare Web sites at an interactive agency. At first, I loved the dynamic environment and start-up feel of an agency. It felt great that a large audience would interact with the sites that I helped design. Over time, however, I realized that I wasn’t doing good UX design. Rather, I was doing whatever the agency Account Manager or client Brand Manager wanted, which didn’t always jibe with what customers needed. The Account Manager or Brand Manager wanted site registrations and glossy, auto-play video tours, while customers needed educational content and information about financial assistance. I had lost the integrity that had driven me to choose user experience as a career in the first place. I wanted to design great user experiences for people based on their behaviors, needs, and preferences—not the whims of the agency or client. So, after five years, I decided to leave the agency to work on internal applications at an IT (Information Technology) consulting firm. Read More