Guiseppe Getto

Guiseppe holds a PhD in Rhetoric and Writing from Michigan State University. He is an Associate Professor of Human-Centered Information Design and Technology and Director of the M.S. in Technical Communication Management program at Mercer University. His work focuses on applying UX design, content strategy, artificial intelligence (AI), and participatory research to help organizations communicate more effectively. He is co-author of Content Strategy: A How-to Guide and co-editor of Content Strategy in Technical Communication, both from Routledge. His research has appeared in IEEE Transactions on Professional Communication, the Journal of Technical Writing and Communication, and in a wide variety of other venues in both academia and the private sector. Learn more about his work.