Toby Biddle
With a background in market research, Toby has been a UX professional for more than 15 years. He focuses on bringing affordable, quantitative user experience testing to the masses. As a result, Toby has created Loop11, a Web application that lets anyone conduct their own online usability testing studies, without any need for moderators or swanky labs.
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Toby’s Article on UXmatters
New on UXmatters
- Misinformation and Disinformation Online: What Design Can Do to Remedy This Problem
- The Psychology Behind Successful User Onboarding: Leveraging Cognitive Biases
- 3 Crucial Steps in Designing Conversational AI
- Inclusive Digital Experiences: Redesign Strategies for Addressing Diverse Abilities and Accessibility Challenges, Part 1
- User Experience in the Era of AI: Enhancing Human-Machine Interactions