UXmatters has published 67 articles on the topic Web Site Design.
Don’t underestimate the impact that text can have on your Web site. The main reason people visit a site for the first time is to read the information it provides. Many consumers still get crucial information about a business, its products, and services by reading textual content—not by watching a tutorial video or looking at appealing images. Words are essential for any Web site—and how a site presents those words is equally important.
Every site needs to deliver the right emotions, intent, and information to visitors in a textual format. That’s where design and typography come into play. Typography is just one aspect of Web design, and it can be a valuable brand asset. Read More
Recently, Office Depot redesigned their search user interface, adding attribute-based filtering and creating a more dynamic, interactive user experience. Unfortunately, Office Depot’s interaction design misses some key points, making their new search user interface less usable and, therefore, less effective. That’s the bad news. The good news is that the Office Depot site presents us with an excellent case study for demonstrating some of the important best practices for designing filters for faceted search results, as follows:
By following the attribute-based filtering design best practices this article describes, you can ensure your customers can take care of business without having to spend time struggling with your search user interface. Read More
As I’ve noted many times before, people do not necessarily read left to right—and certainly, not in anything that is reliably like an F-pattern. However, once people find your content, they do reliably read it from top to bottom.
Wrapping text to the next line, continuing line after line, and presenting lists of discrete items of information are the two safe, reliable ways of designing digital content, especially for small mobile devices.
But what about when your content goes on and on? While there’s great concern about the right way of displaying arbitrary amounts of information, people make a lot of design decisions on the basis of hearsay, opinion, fear, or inertia. Plus, they assess existing design patterns based on incomplete data or bad implementations. Read More