Design: UX Design

Today’s world of mobile app and Web-site development is seeing high adoption of UX design and research, from planning to product launch. UX design is a human-first approach to product design and sets the tone for app development, keeping the focus on satisfying your users. Whether you’re designing physical or digital products, your goal is to create useful, easy-to-use products that provide a great experience to the users who interact with them. Those everyday interactions should be enjoyable and accessible to all users. Throughout your design process, it’s important to closely integrate your UX and UI design efforts. UI design focuses on the look and feel, the aesthetic experience of a product, including its fonts, colors, visual affordances for interaction such as buttons, and page layouts.

In this article, we’ll focus on our UX design journey, creating a motion-design app for smartphones and tablets. A unique feature of this app is its platform: The use of smartphones and tablets for professional motion design is not common. Designers typically create motion designs using applications on desktop computers. Read More

In today’s digital landscape, users demand more than just seamless user interfaces. They need secure user experiences that protect their data and build trust. Nevertheless, the UX community often overlooks cybersecurity, treating it as an afterthought rather than a core design principle. In this article, I’ll explore how integrating cybersecurity into the UX lifecycle safeguards users, builds lasting brand equity, and turns potential vulnerabilities into opportunities for innovation.

Despite the near-constant news about data breaches, online fraud, and identity theft, the UX community has, for the most part, remained silent on the topics of cybersecurity and privacy. While UX professionals often discuss brand management and the cross-channel consistency of user experiences—whether online or physical—and modalities—desktop, mobile, and tablet—and even consider the experience of visiting an affiliated social-media platform—we often don’t think about what comes after users enter their data and make their purchases. It’s as if the user experience ends when the user clicks a submit button, thereby neglecting the journey of their data beyond that point. But both users and their data persist. In fact, if users have entrusted your application with personally identifiable information (PII) or any type of financial, medical, or private information, their experience could potentially continue for decades. Read More

The first time I opened a banking app while abroad, I experienced a cascade of error messages, log-in delays, and a red banner flashing “Fraud Alert.” My heart rate surged—not because I had made a mistake, but because the user interface made me feel like I had. I wasn’t actually under threat, I was experiencing an inadequate design.

In moments such as this, we can see just how deeply product user experiences can affect people’s emotional well-being. User interfaces that confuse, rush, or overwhelm users create more than friction, they create anxiety. Although we often speak of frictionless design in terms of usability, the truth is that some of the most damaging friction is psychological. In an already stressful world, our digital products all too often amplify that stress. Read More