Design: UX Design

Today, every business sector and industry is incorporating artificial intelligence (AI) to automate processes, improve efficiency, and reduce costs, including the industry of digital transformation, which is using artificial intelligence specifically to improve the user experience.

In this article, I’ll discuss some impacts of artificial intelligence on user experiences, what UX processes artificial intelligence can make more efficient, how artificial intelligence can help UX designers, and how artificial intelligence might affect UX design jobs in the future. Read More

Information architecture (IA) is a key aspect of UX design that focuses on organizing information, structuring Web sites and mobile apps, and helping users navigate them to find and process the information they need. A well-designed, user-friendly information architecture ensures that users spend less time and effort searching for information and are successful in finding what they need. Key information-architecture tasks include identifying common features in content, forming groups of similar information objects, and linking documents to other documents on the same topic. Optimizing search for a Web site or mobile app also helps visitors to find information quickly.

The knowledge that forms basis of a well-designed information architecture for a Web site or mobile app comprises the following:

• the information needs of visitors
• a site or app’s content
• business goals and budget constraints

In this article, I’ll describe some principles of information architecture, then look at the role of information architecture within the context of UX design. Read More

Today’s world of mobile app and Web-site development is seeing high adoption of UX design and research, from planning to product launch. UX design is a human-first approach to product design and sets the tone for app development, keeping the focus on satisfying your users. Whether you’re designing physical or digital products, your goal is to create useful, easy-to-use products that provide a great experience to the users who interact with them. Those everyday interactions should be enjoyable and accessible to all users. Throughout your design process, it’s important to closely integrate your UX and UI design efforts. UI design focuses on the look and feel, the aesthetic experience of a product, including its fonts, colors, visual affordances for interaction such as buttons, and page layouts.

In this article, we’ll focus on our UX design journey, creating a motion-design app for smartphones and tablets. A unique feature of this app is its platform: The use of smartphones and tablets for professional motion design is not common. Designers typically create motion designs using applications on desktop computers. Read More