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Business: Role of UX

UXmatters has published 8 articles on the topic Role of UX.

Top 3 Trending Articles on Role of UX

  1. Encapsulating User Experience

    Innovating UX Practice

    Inspirations from software engineering

    A column by Peter Hornsby
    October 24, 2016

    We live in a time when the amount of information available on the Web about any subject far outstrips the wildest dreams of the early pioneers of the Internet. There are thousands of sources of information on any topic. Click-bait titles like “Top 10 Mistakes in Web Design” or “7 Signs Someone Isn’t Actually a UX Designer” seem to promise a quick education in just a little time, but tend to lack credibility simply because of the simplistic approach they take.

    In an attempt to simply define what User Experience is, some sources try to explicate each dimension. Here are some examples:

  2. Are You Giving Users What They Ask For?

    Selling UX

    A unique perspective on service UX

    A column by Baruch Sachs
    February 6, 2017

    If you give users what they ask for, they’ll continue to ask for more. As I sat reading the children’s book If You Give a Mouse a Cookie to my son one evening, I started thinking about its applicability to our consulting for clients. If you do not know Laura Numeroff’s story, it is what some might describe as a circular tale. The plot centers around a little boy and a mouse. The mouse asks for various items and, when the little boy gives the mouse what he wants, the mouse asks for something else. If you give a mouse a cookie, it will want a glass of milk to go with it. If you give it some milk, it will eventually want something else—until you get to the very end of the story, when the mouse wants just one more cookie. So, the tale could conceivably go on forever.

    My children love this book. They think it is very funny and ask me to read it again and again. It was during one of these countless readings that I realized this story holds some great messages about how I find myself interacting with clients every day. How many times have we gone through multiple iterations of designs, only to come back to our original design? How many times have we given the users what they want, only to find out the solution tests poorly and user adoption is low? Sometimes, during an engagement with a client, I feel as though the biggest impact of a request I’ve granted is simply that it begets yet another request. Read More

  3. The Most and Least Valuable Contributions of UX Designers

    Ask UXmatters

    Get expert answers

    A column by Janet M. Six
    June 19, 2017

    In this edition of Ask UXmatters, our expert panel considers the contributions of UX designers that are most and least important to the product-development process. Can we generalize about the value of UX designers’ contributions to product teams? Or is the value a UX designer provides unique to that designer? How can UX designers exponentially increase the value of their skills and contributions by inculcating an experience-first culture into a multidisciplinary product team? How can product teams make meaningful work?

    The panel discusses the importance of UX designers’ being involved in the product-development lifecycle from the very beginning of a project, engaging entire product teams in the UX research and design process, and applying discoveries from research throughout the design process. Our expert panel also contemplates how UX designers can take a more active role in the development process, as opposed to simply executing requirements from product management. Read More

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