Baruch Sachs

Senior Director, Technical Solutions and Global Design, at Pegasystems
Cambridge, Massachusetts, USA

Baruch Sachs With over 12 years of experience leading and participating in successful efforts to improve user experience across various industries, Baruch has a developed a wide range of skills in the areas of interaction design, user interface development, and product management. For the past 5 years, he has developed and led the global user experience team at Pegasystems and serves as the principal end-user advocate for the Pegasystems Services organization in the delivery of user interface design and user experience to customers and partners.

Baruch’s Column on UXmatters

Selling UX

A unique perspective on service UX

A column by Baruch Sachs
What Children Have Taught Me About Design
October 2018
Design Thinking and Digital Intent, Part 2
August 2018
Design Thinking and Digital Intent, Part 1
June 2018
Adopting a No-Left-Turn Approach to UX Design
April 2018
The Crucial Role of UX in the Design of Software Robots
December 2017
What Is Proper UX Anyway?
October 2017
The Profession of UX Won’t Disappear, but Adapt
August 2017
How Smiling and Nodding Affects Our Interactions
June 2017
When the Experience Is the Business Strategy, Everyone Wins
April 2017
Are You Giving Users What They Ask For?
February 2017
Getting Enterprise Mobile UX Right
October 2016
UX Fiefdoms: Their Dangerous Effects
August 2016
A No-Compromises User Interface Rarely Gets Built
June 2016
Moving to a UX-Critical Culture
April 2016
Getting Specific on Soft Skills for UX Professionals
February 2016
The Softer Side of UX Consulting
November 2015
Design Arrogance Starts with How We Treat One Another
September 2015
When a Design Does Not Hold Up in Actual Usage
July 2015
How to Respond to Typical UX Project Challenges
May 2015
What Enterprise Software Users Really Want, If They Are Candid with Themselves
March 2015
UX Trends Come and Go Every Year, but Good Consulting Is a Constant
January 2015
Big Picture or Detail Oriented? UX Requires Both!
November 2014
“Sigh… That’s Gonna Be a Hard Job.”
September 2014
Don’t Just Manage, Transform! Part 2
July 2014
Don’t Just Manage, Transform! Part 1
May 2014
What Is It That You Do Exactly?
March 2014
UX Consulting in 2014: Predictions and Pain
January 2014
Responsive Design: A Critical Piece of User Experience
November 2013
Flat Design Won’t Hide Your Usability Sins
October 2013
Directive Versus Collaborative UX Consulting
September 2013
Practicing Great UX Consulting: Part 1
June 2013
Becoming a Great UX Consultant, Part 2: Some Advice
April 2013
Becoming a Great UX Consultant, Part 1: Some Myths
February 2013
Are You a Born Consultant?
December 2012
Playing Nicely with Others: Thinking Outside the Sandbox: Part 2
October 2012
Playing Nicely with Others: Thinking Outside the Sandbox: Part 1
August 2012
The Care and Feeding of a UX Services Team
June 2012
True Death of UX? Being Jaded
April 2012
The World of Services User Experience
February 2012

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