When I began my career as a UX designer, many product developers shared the aspiration of building great products with numerous features. While building great products is a worthy goal, teams often paid little attention to users’ real needs when deciding what features to build, which is a great shame. App development is not just about creating a product but about solving a problem for users. As an essential part of human-centered design, user research helps us to crystallize users’ problems and create solutions that directly address them.
As a design lead, I make user research an integral part of my team’s design process. We use various approaches to interacting with users to help us tailor the end product to the audience’s needs. In this article, I’ll share some of my experiences conducting different types of user research, focusing mainly on in-depth user interviews, usability testing, and surveys, but we’ve used all of the approaches that Figure 1 depicts. You’ll learn how to use each of these types of user research and discover useful methods of collecting and analyzing users’ thoughts. Read More