Business: Innovation

UXmatters has published 21 articles on the topic Innovation.

Top 3 Trending Articles on Innovation

  1. What Is a Normal Level of Innovation Risk?

    Selling UX

    A unique perspective on service UX

    A column by Baruch Sachs
    July 19, 2021

    Normal is an odd word, one that has taken on new meaning in these days of a global pandemic. As I write this column, there are some parts of the world that are seeing light at the end of the tunnel, while other parts are firmly entrenched in the darkness. Many of us are currently engaging in introspection about what we want to do with our life, our career, and what challenges we need to face. At such a time as this, the topics of risk and innovation are coming up more than usual. Plus, I’m seeing massive confusion about what innovation actually is.

    Innovation is a differentiator, a way to make great things happen. But how can we go about innovating as we crawl out of the pandemic we’ve faced over the last 18 months and will continue to deal with for some months into the future? How can we apply and scale all the innovating we have actually done during these past long months? What lessons have we learned? How can we ensure that innovation is still the main driver of our success? Read More

  2. Book Review: Innovation by Design

    December 16, 2019

    Cover: Innovation by DesignOver the last several years, design thinking has gained its fair share of attention as an applied professional practice. In fact, it has gained so much currency in corporate activities that design thinking already heavily influences and is the driving methodology of the team with which I recently began a UX engagement. They even refer to their methodology as a design-thinking framework. However, I frequently see and hear about confusion about design thinking—sometimes even antipathy toward it—among UX professionals who don’t quite get what design thinking is and why it matters, and are concerned that it somehow dilutes the value of User Experience.

    In my speaking and teaching, I frequently use the terms design and User Experience interchangeably, explaining that User Experience is an applied, research-oriented approach to design. This calls to mind some of my earlier writings, in which I discussed the nature of design and how we frequently use the term design to describe the characteristics of an object rather than looking at design as a process. However, much of the work of the Design Management Institute focuses on process and value—rather than simply craft. Read More

  3. Encouraging Innovation: Drug Discovery and Clinical Trials

    Service Design

    Orchestrating experiences in context

    A column by Laura Keller
    December 5, 2016

    As experience designers, we love solving messy, wicked problems. Therefore, many experience designers are now focusing on fixing problems relating to healthcare. We’ve made great progress in improving the healthcare experience. We’re using journey mapping to streamline and improve healthcare providers’ processes—for example, hospitals’ check-in and discharge processes and pharmacies’ processes for dropping off and picking up prescriptions. We’ve designed new channels that let healthcare providers communicate with their patients. We’ve helped make clinics’ physical spaces more warm and welcoming.

    No doubt such improvements have made the experiences of being a patient or caregiver better. In fact, many of us have experienced these improvements personally. But there is a healthcare process that, while much less visible and tangible to the average person, offers the possibility of dramatically improving people’s health once we solve it: clinical trials.

    Clinical trials and the drug-discovery process overall enable pharmaceutical companies, medical-device companies, doctors, hospitals, and researchers to innovate new and improved ways of treating and caring for people. However, the clinical-trial process is significantly flawed—both for the organizations driving such trials and for patients—so much so that innovation has stalled. Read More

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