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Strategy: Business Strategy

UXmatters has published 12 articles on the topic Business Strategy.

Top 3 Trending Articles on Business Strategy

  1. Strategy Versus Tactics

    3 x 5 UX

    Strategy and tactics in a nutshell

    A column by Liam Friedland
    February 2, 2015

    The idea behind my new UXmatters column, 3 x 5 UX, is an idea that formed several years ago when I was preparing for a Pecha Kucha event. I wanted to document a handful of key UX concepts and share them with the UX team that I lead. Simple visualizations seemed like a promising approach. To constrain my slideware exuberance, I hit upon the idea of using 3 x 5-inch note cards and simple, hand-drawn visualizations as an expressive medium for this content. To keep my drawing skills intact, I typically use 3 x 5 cards to capture ideas, manage my daily to-do lists, and dash out quick sketches. Creating visualizations at that size for my presentation required a minimalist approach and was both challenging and fun. My team enjoyed the presentation, and I thought these cards might have value for a broader audience. Pabini Gabriel-Petit, publisher of UXmatters, agreed and 3 x 5 UX, was born. Read More

  2. Going Mobile: Designing for Different Screen Sizes | Promoting Your Mobile App

    Ask UXmatters

    Get expert answers

    A column by Janet M. Six
    October 18, 2010

    In this edition of Ask UXmatters—which is the first in a two-part series focusing on user experience design for mobile devices—our experts discuss

    Every month in Ask UXmatters our panel of UX experts answers our readers’ questions about various user experience matters. To get answers to your own questions about UX strategy, design, user research, or any other topic of interest to UX professionals in an upcoming edition of Ask UXmatters, please send your questions to us at: [email protected].

    Read More

  3. The Future of UX Leadership: Radical Transformation

    Leadership Matters

    Leading UX transformation

    October 6, 2014

    This column is the first in a series that will offer insights on how to help companies progress from delivering mediocre user experiences, as is all too common, to producing truly great experiences that differentiate their products and services in the marketplace. Doing so requires a radical transformation in the way business executives and UX teams engage in creating user experiences.

    This series is not about making incremental improvements to the way UX teams work. It is about taking a different approach and driving radical transformation within organizations. No major changes in history have ever come about by playing it safe. Having said this, all of the ideas that we’ll share in this series have proven effective in one business context or another. Read More

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