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Strategy: Business Strategy

UXmatters has published 17 articles on the topic Business Strategy.

Top 3 Trending Articles on Business Strategy

  1. Integrating User-Research Findings into Strategy

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    A column by Janet M. Six
    November 19, 2018

    This month, the Ask UXmatters expert panel considers how best to make user research relevant to the company vision and integrate the learnings from research into product and corporate strategy. Key discussion points include making user research part of the product design and development lifecycle from the beginning of a project and establishing a clear connection between user research and product and corporate strategy.

    Our experts also discuss the value of aligning on a shared vision and strategy that have user research at their foundation, our ability to influence corporate strategy, as well as the importance of getting out of our silos and involving key stakeholders throughout the user-research process to prevent their perceiving user research as a phase that is separate from the rest of product development. Finally, our experts describe how to become strategic and consider the benefits of having a C-level leader—or at least someone in a very senior position—oversee User Experience. Read More

  2. Strategy Versus Tactics

    3 x 5 UX

    Strategy and tactics in a nutshell

    A column by Liam Friedland
    February 2, 2015

    The idea behind my new UXmatters column, 3 x 5 UX, is an idea that formed several years ago when I was preparing for a Pecha Kucha event. I wanted to document a handful of key UX concepts and share them with the UX team that I lead. Simple visualizations seemed like a promising approach. To constrain my slideware exuberance, I hit upon the idea of using 3 x 5-inch note cards and simple, hand-drawn visualizations as an expressive medium for this content. To keep my drawing skills intact, I typically use 3 x 5 cards to capture ideas, manage my daily to-do lists, and dash out quick sketches. Creating visualizations at that size for my presentation required a minimalist approach and was both challenging and fun. My team enjoyed the presentation, and I thought these cards might have value for a broader audience. Pabini Gabriel-Petit, publisher of UXmatters, agreed and 3 x 5 UX, was born. Read More

  3. Fostering Learning Environments to Generate Sparkle

    December 3, 2018

    Our environment refers to everything around us, including physical, chemical, and other natural forces. People constantly interact with their environment—including interactions between other people, animals, plants, soil, water, air, and other living and inanimate elements. They adapt themselves to the conditions of their environment. Their environment affects their growth and development as a person. What people do—or do not do—and the way we behave in our environment has huge impacts on others, affecting their behavior, body, mind, and heart.

    Different fields of knowledge use the word environment differently:

    • psychology—Our psychological environment constitutes the impacts of other people, physical things, and places on our psyche.
    • electromagnetism—In our electromagnetic environment (EME), radio waves and other electromagnetic radiation and magnetic fields interact.
    • astronomy—The galactic environment of our solar system is the larger context in which we live among the stars. Read More

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