How can you take your idea for a product and make that idea into a reality? By conducting UX research, you can help your product owner to understand what value your team wants to deliver and determine whether an idea would generate sufficient return on investment (ROI). The product-design and delivery process helps you to successfully design, test, and release good products.
The product-development lifecycle is substantially the same for almost any product—whether a physical product such as a vehicle or electronic device or a digital product for the Web or mobile devices. Some products have very complex, detailed acceptance criteria, while others might have very simple requirements, depending on their significance and influence on people’s lives and the economy. Read More
If your organization wants to build a new Web site or product that provides an ideal user experience, you’ll need to collaborate with experts in a variety of disciplines. Today, people understand the importance of UX designers and Web developers partnering with each other to deliver the best possible outcomes.
At many renowned companies, UX designers and Web developers work alongside each other throughout the design and development process. To maximize conversions on your Web site, you must create a user-centric site, so UX designers focus on all the user-related factors that Web developers often miss. In this article, I’ll discuss why UX design is so essential to a Web site’s success and how collaborative teams can deliver maximal results. Read More
The rise of the design rock star, the full-stack developer, and various other unicorn breeds, along with the move to make everyone a coder, has made the creation of digital products too focused on metrics—and not enough on quality.
Designing Products, Not Pixels
Companies increasingly pursue design with great vigor and much discussion, but in many ways, with increasingly poor results. The UX design community spends a lot of time arguing which screen-design tool is best and talk about screen-design workflow with a straight face, while most junior designers have never actually designed an information architecture. Read More