One of the best ways to make your mobile app or Web site pretty—but also inconsistent and unusable—is to begin by drawing the user interface (UI).
However, starting with problems, user needs, and audience definitions, then defining the data structure and information architecture is a pretty well-defined approach that many UX designers and product teams believe in and try to follow. Still, too many go from there straight to user-interface designs. That’s still too big a jump and leaves too much to chance, gut instinct, default framework behaviors, and nitpicking reviews.
Instead, to understand and define an app or Web site’s information design, we first need to create a box diagram, or box model. Read More
In Metaphors We Live By, George Lakoff writes that language is an important source of evidence about how people think and act in their everyday lives. The way we think, act, and communicate about everyday things in our lives is inherently metaphorical in nature.
Because metaphor is a fundamental means of communicating with others, we should be able to use metaphors to construct coherent pictures of key research findings to help stakeholders understand and act on them. Perhaps we can even use metaphors to frame questions for our research studies as a more direct means of facilitating participant understanding.
This edition of Discovery is about unleashing the power of metaphor. How can you leverage the value of metaphor when conducting early-phase product research? Read More
In this edition of Ask UXmatters, our expert panel considers how UX professionals can create a narrative that connects their learnings about business and user needs to a design solution, in a way that is comprehensible to all project team members, regardless of their role. Our experts also discuss what artifacts a UX team should create during a design project to best enable the team to understand the design problem, then provide an optimal solution for it.
Every month in Ask UXmatters, our panel of UX experts answers our readers’ questions about a broad range of user experience matters. To get answers to your own questions about UX strategy, design, user research, or any other topic of interest to UX professionals in an upcoming edition of Ask UXmatters, please send your questions to: [email protected]. Read More