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Liraz Margalit

Head of Digital Behavioral Research at ClickTale
Ramat Gan, Israel

Liraz Margalit Liraz incorporates theory and academic research into a conceptual framework, enabling her analyses to deliver insights into online consumer behavior. Previously, she did a post-doctoral internship in the program of political psychology and decision making at the Lauder School of Government, IDC, Herzlia. She has also worked as a research fellow at an interdisciplinary, military think tank, consulting with the most senior levels at IDF GHQ with regard to planning, strategy, concept development, and participation in thought processes. Liraz is a lecturer at the IDC and holds a Doctorate in Psychology from the University of Haifa.

Liraz’s Article on UXmatters

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