Top

Indi Young

Independent Data Scientist & Qualitative Researcher
San Francisco Bay Area, California, USA

Indi Young As a consultant, Indi helps teams with person-focused research, design strategy, interaction flows, communications, and information architecture. She has been a trail-blazer for experience design since the dot-com boom, using her roots in computer science to help people adopt a neutral, well-considered mindset. In 2001, she co-founded Adaptive Path, a San Francisco experience design agency. In 2008, Rosenfeld Media published her book, Mental Models: Aligning Design Strategy with Human Behavior. She writes articles, conducts workshops and Webinars, and speaks about the importance of pushing the boundaries of your perspective.

Visit Indi’s Web site.

Indi’s Article on UXmatters

Practical Empathy
April 2015

New on UXmatters