Ben Basilan

Lead UX Researcher at ADP Innovation Center
Los Angeles, California, USA

Ben Basilan Ben’s interest in understanding people’s motivations, behaviors, and needs began as a school counselor in North Carolina. That experience led to a career in research, as a Manager in the Global Consumer Insights team at Mattel, Inc. He was attracted to the field of User Experience because of his enthusiasm for moderating customer interviews and ensuring that meeting their needs is the primary focus throughout the development of a product.

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