Publications :: Courtesy of InfoDesign

Service Design: A catalyst for customer orientation

Service design is it, sort of. "Increased competitive pressure, technology convergence and changing user behaviors require a new approach to future-proof businesses and organizations. Service design has a track record of being a catalyst towards customer orientation, organizational alignment and improving the total customer experience." (Stefan Moritz ~ Veryday)

Interview with content strategy author Ann Rockley

Getting your hands dirty with markup for real. "Content strategists should realize that XML isn't scary and it is really powerful for doing cool things with your content. In the 'olden days' when we first began creating Web-based content we used to have to use HTML codes to tag the content, now you create content in web forms or Word and rarely, if ever, have to think about the HTML codes. The same is true of XML, you don't have to use codes to create content, there are lots of tools that 'hide' the XML tags. However, XML is much smarter than HTML. HTML tags describe the formatting structure of the content, XML defines the semantic structure of the content. For example, we can define that some content is a teaser and then have the system handle it differently when published to the Web, mobile, or even print." (Words+Pictures=Web)

Expanded user journey maps: Combining several UX deliverables into one useful document

The more data the document contains, the stronger the need for proper information design. "UX deliverables had a rocky year so far. I feel particularly bad for the humble wireframe, which took some serious knocks over the past few months. There's also a growing skepticism about the value of Personas. The Persona thing made me particularly uneasy because I've always been a huge fan, and we still start most of our projects with a workshop to define Personas and User Journeys." (Rian van der Merwe ~ Elezea)

Information architecture's teenage dilemma

Depicting the growth of a discipline as the growth of human is based upon biological and social laws. Mmmm... let me think. "Imagine if you will information architecture as a pimply-faced, malcontent teenager. IA is eager to express and redefine itself. It wants to be an individual yet accepted by its peers. It is simultaneously aggravated and apathetic about its parents, mentors, and role-models. It is a bit of a mess, but a wonderful, beautiful mess with endless opportunity and potential." (Jeff Pass a.k.a. @jeffpass ~ Boxes and Arrows)

Apples and oranges: Developing an enterprise taxonomy that works

So much to change in enterprises. How about metadata? "The increasing need to dynamically deliver targeted content that is contextually relevant rests on three things ? the technology to deliver it, the appropriate personalization and targeting strategies, and a robust enterprise taxonomy. Developing and managing your taxonomy is not a painless exercise, and it requires the help of an expert and the involvement and buy-in of key stakeholders, but based on our experiences, the benefits far outweigh the effort." (SiteWorx)

The greatest secrets of UX revealed

A list of so-called secrets, with a description phrase. We want narratives. "I know many UX designers present themselves as unquestionable experts on human beings; as seers whose edicts should be followed to the letter. Come on." (Joseph Dickerson a.k.a. @JosephDickerson ~ UX Magazine)

Is the iPad mobile?

Nice example of a rhetorical question. "Listen to your users and always check whether the new features are desirable. As you first release an app, start with your core competency and consider the features that are essential to your primary user path. As you iterate and add more features from your business and product road map, take into account what users are saying. You may find yourself adding or sunsetting features based on how and where people are using your app. Mobile or not, the tablet market is here to stay and, directly or indirectly, users will tell us what features to build next." (Marina Lin ~ Boxes and Arrows)

The Governance component of content strategy success

The larger the organization, the more important this component becomes. "While all three components (creation, publication, governance) of the content strategy lifecycle are intended to be ongoing, it's the Governance component that often requires the most dedication due to its never ending need for attention. Once content is created and published then it will forever need to be managed, maintained, optimised and compliant which leads to the age old question of 'where to begin?'" (Jessica O'Sullivan ~ Siteimprove)

Service design for UX designers

Explaining it to UX designers is one thing, to your mother is another. "If you are in an agency or consultancy environment, you might categorise service design as part of user experience and/or experience strategy. If you come from a product environment, service design might vibrate more to what you consider as product management and business design. In a nutshell, service design is delivering a designed experience onto different levels of actors with a more holistic approach in mind. Let me elaborate on that." (Patrick Neeman a.k.a. @usabilitycounts ~ Usability Counts)

User experience benchmarks for tablets and smartphones

Great piece of content marketing. "User experience is arguably the most important aspect of a connected digital device such as a tablet or a smartphone." (The Pfeiffer Report)

InfoDesign by Peter J. Bogaards, Founder of BogieLand

Events :: Courtesy of eventful.com

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Calendar maintained by Mark Vanderbeeken. Read Mark's blog, Putting People First.