Experiences: eCommerce Experiences

UXmatters has published 2 articles on the topic eCommerce Experiences.

Top 3 Trending Articles on eCommerce Experiences

  1. Starting from Zero: Winning Strategies for No Search Results Pages

    Search Matters

    Creating the ultimate finding experience

    A column by Greg Nudelman
    February 9, 2009

    Search results pages are some of the most visited pages on typical ecommerce sites—to say nothing of a search engine like Google. Many articles appear each year about optimal search algorithms, database performance, and the like. In contrast, very few publications focus on improving the search experience from the customer’s perspective. My new column Search Matters aims to fill this gap by focusing on:

    • best practices of search user interface (UI) design
    • design patterns and strategies for improved search user interfaces
    • common search UI pitfalls
    • how to use search to provide maximum value to customers and your business
    • practical search UI matters that have strategic impact on your customers’ Web site experience

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